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Honda Ranks First in Customer Loyalty

Honda has the most loyal customers of any automotive brand. But we already knew that! Well, now it's official, according to a customer survey released by J.D. Power and Associates. Now in its eighth year, this loyalty study "measures the rate at which automotive brands retain their existing customers and the reasons why owners remain loyal."

in 2010, Honda is in first place (tied with American auto maker Ford), with 62% of owners…